The Great Gatsby was published by Charles Scribner's Sons on April 10, 1925. Fitzgerald called Perkins on the day of publication to monitor reviews: "Any news?" "Sales situation doubtful," read a wire from Perkins on April 20, "[but] excellent reviews. " Fitzgerald responded on April 24, saying the cable "depressed" him, closing the letter with "Yours in great depression. " Fitzgerald had hoped the novel would be a great commercial success, perhaps selling as many as 75,000 copies. By October, when the original sale had run its course, the book had sold fewer than 20,000 copies. Despite this, Scribner's continually kept the book in print; they carried the original edition on their trade list until 1946, by which time Gatsby was in print in three other forms and the original edition was no longer needed.  Fitzgerald received letters of praise from contemporaries T. S. Eliot, Edith Wharton, and Willa Cather regarding the novel; however, this was private opinion, and Fitzgerald feverishly sought the public recognition of reviewers and readers.